So you’ve heard about sales team video tools. You’ve started playing around with it to get a feel for how it works. Now you’re ready to adopt video into your... read more
Recent Posts
Behind the phrase "the customer is always right" is an interesting origin story. It dates back more than 100 years to retailers like Marshall Fields and Selfridges. And it... read more
You’ve just crafted the perfect video sales emails, and are ready to send them out. But now comes the tough part: how do you get people to open them, watch... read more
If you’ve been listening to The Customer Experience Podcast, you may have noticed a handful of common themes and trends surfacing. Themes, of course, that have to do... read more
Marketing isn’t about who arrives, it’s about who stays. You can follow the best practices that other marketers have already worn thin, but it’s unlikely that you will... read more
According to LinkedIn, InMail messages get a 10-25% response rate, 300% higher than emails. The two main factors behind this increased response rate include: People go to LinkedIn to connect and... read more
Nothing kills a customer experience today quite like friction. So says Brian Gilman, Vice President of Product Marketing at Vonage. Brian has decades of experience in product marketing... read more
For many, getting in front of the camera is a daunting task. And if you’re reading this, this may be the case for you. In fact, you are not alone.... read more
