Confession time ... my name is Alli Menor and I'm the Content Marketing Manager for BombBomb in Colorado Springs, Colorado. I have more than ten years of professional writing experience.... read more
When is communicating with video in email more effective than with plain text in email? Great question! And a group of Harvard Business School researchers are building a research study... read more
BombBomb received survey responses from nearly 600 people about the big difference a simple video can make. Top line: 77% of people reported a lift from video email compared to... read more
What's the most fascinating thing to people? Other people! Take a look at some video email newsletter analytics showing our attraction to people's faces and to stories about people. (more…)