It’s always been important. Even critical. But it may be more important than ever right now.
It emerged as a strong theme in the earliest days of The Customer Experience Podcast.
It’s a necessary precursor to a remarkable customer experience.
Of course, we’re talking about EX – employee experience.
To celebrate the milestone of reaching another episode divisible by 100, we set out to honor the format of Episode 100 – The Epic Takes Mixtape. That episode features 10 human-centered and human-first moments from Episodes 1-99.
The result: Episode 200 – The EX Takes Mixtape!
You’ll hear from 12 of our guests from Episodes 101-199 and get their insights on:
• What employee experience is
• How EX relates to customer experience
• Why employee experience matters
• How to improve EX through culture and coaching
Episode 200: The EX Takes Mixtape
Listen to Episode 200 of The Customer Experience Podcast wherever you are …
Once you’re there, make just one extra click to leave a rating for the show. Thank you!
We also embed the full conversation and make it searchable right here in these blog posts. Hear The EX Takes Mixtape right here …
Video Highlights: 12 Takes on Employee Experience and Employee Engagement
1. Stacy Sherman
Here, she introduces the employee journey and makes the employee experience / employee engagement connection.
This clips comes from Episode 104 – Differentiating Far Beyond Product, Features, or Price.
2. Brittany Hodak
Brittany Hodak is a keynote speaker, author, and superfan strategist. You can learn more about and preorder her new book Creating Superfans: How To Turn Your Customers Into Enthusiastic Advocates by clicking right here.
In Episode 120 – The ABCs of Creating Superfans, we walked through 5 of those ABCs (H, O, D, A, and K).
In this clip, you’ll hear about A – Appreciation and why it applies to your employees as much or more than to your customers.
3. Elizabeth Dixon
Elizabeth Dixon is a professional speaker on themes of strategy, innovation, and customer experience. She’s the author of The Power of Customer Experience: 5 Elements to Make an Impact. Elizabeth also serves as Principal Lead of Strategy, Hospitality, and Service Design at Chick-fil-A.
Here, she explains why “your customer experience will never be better than your employee experience.” That line from Episode 179 – 5 Elements of an Exceptional Customer Experience became an instant classic that still echoes in these podcast conversations regularly.
4. Mark Schaefer
We talked through primary themes of both books on Episode 131 – Returning the Human Voice to Marketing.
In this clip, Mark shares that “your culture is your marketing.”
5. Sue Woodard
She views love as a competitive advantage and in this clip from Episode 191 – Operationalizing Love for Customer & Employees she explains why.
6. Shep Hyken
Customer service and customer experience expert Shep Hyken is the New York Times, USA Today, and Wall Street Journal bestselling author of several books, including his latest, I’ll Be Back: How To Get Customers To Come Back Again and Again.
He’s also featured in Chapter 11 of our Wall Street Journal bestseller Human-Centered Communication.
Shep is a two-time podcast guest who joined us most recently on Episode 157 – Why Repeat Customers May Not Be Loyal Customers, where he shared the fact that employee apathy is the top reason customers don’t come back. In this clip, learn how to reduce apathy to improve both EX and CX.
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7. Lisa Earle McLeod
Purpose is obviously a fundamental aspect of employee experience. Lisa’s insights into infusing our work with purpose on Episode 112 – Leading and Selling with Noble Purpose included this take on “true-believer salespeople” and the “game-changing question” – both of which can significantly impact customer experience.
8. Andrea Morter
On Episode 187 – Creating a Collaborative Coaching Culture, she shared many of the leadership, management, mentorship, and coaching philosophies and practices she’s picked up through her career.
Here in this clip, she provides a caution that applies to a variety of activities and situations – and that improves employee experience.
9. John Belizaire
John Belizaire serves as CEO at Soluna Computing (NASDAQ: SLNH), Founder and Managing Editor of CEOPLAYBOOK, an advisor or board member for several other organizations, and an entrepreneur who’s founded and scaled multiple technology companies.
John is dedicated to the craft of building teams and supporting people and walked us through several of his proven practices in Episode 145 – Establishing Core Principles for Yourself and Your Team.
Here in this clip: 3 ways to improve engagement in your organization (living your core values, knowing your customers, and investing in your team members.
10. Kristie Ornelas
She and former colleague Steve Cox joined us on Episode 121 – 3 Ways to Elevate EX from the World’s Best Workplace to share best-practice learnings from their customer experience and employee experience initiatives.
Of course, customer communities are a great way to improve CX. So why not employee communities to improve EX? Kristie explains here …
11. Ernest Owusu
On Episode 118 – The 3 C’s That Make or Break the SDR Experience, he walks and talks us through his 3 C’s for doing that work more effectively.
Hear Ernest’s approaches to career, compensation, and culture (including 6sense’s acronym of FAMILY) in this clip. Spoiler: L is for Love.
12. Jacco van der Kooij
A revenue architect and sales engineer, Jacco van der Kooij is the Founder of Winning by Design. Featured in Chapter 3 of our Wall Street Journal bestseller Human-Centered Communication, he’s an incredibly thoughtful person, as well.
Toward the close of Episode 158 – Creating Customer Impact in Moments That Matter, he talked through the sales culture in which he started his career before challenging us to step into our responsibility to improve it for generations to come.
Closing out The EX Takes Mixtape is this legacy-oriented and thought-provoking take from Jacco …
You Might Also Like:
- Episode 100 – The Epic Takes Mixtape featuring Joey Coleman, David Cancel, Dutch Bros Coffee, Paula Hayes, Mathew Sweezey, Gil Cohen, Rachel Ostrander, Sangram Vajre, Darin Dawson, and Todd Hockenberry
- Episode 104 (Stacy) – Differentiating Far Beyond Product, Features, or Price
- Episode 120 (Brittany) – The ABCs of Creating Superfans
- Episode 179 (Elizabeth) – 5 Elements of an Exceptional Customer Experience
- Episode 131 (Mark) – Returning the Human Voice to Marketing
- Episode 191 (Sue) – Operationalizing Love for Customer & Employees
- Episode 157 (Shep) – Why Repeat Customers May Not Be Loyal Customers
- Episode 112 (Lisa) – Leading and Selling with Noble Purpose
- Episode 187 (Andrea) – Creating a Collaborative Coaching Culture
- Episode 145 (John) – Establishing Core Principles for Yourself and Your Team
- Episode 121 (Kristie) – 3 Ways to Elevate EX from the World’s Best Workplace
- Episode 118 (Ernest) – The 3 C’s That Make or Break the SDR Experience
- Episode 158 (Jacco) – Creating Customer Impact in Moments That Matter
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