Follow-Up and Nurturing

Accelerate deal cycles and increase meeting acceptance with targeted video outreach.

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Why Video Works

Video humanizes your follow-up, reinforces your message and keeps prospects engaged, making it easier for them to take the next step.

When to Send a Follow-Up & Nurturing Video

Post-Meeting Recap

Summarize key points and outline next steps.

Proposal Follow-Up

Reiterate value and answer lingering questions.

Stalled Conversations

Reignite discussions with a friendly reminder.

Drip Campaigns

Enhance email sequences with periodic video touch points.

How to Structure Your Video

Warm Greeting

Personalize your hello based on previous interactions.

Key Reminders:

Clearly restate the purpose or value of your last conversation.

Actionable Next Step

Provide a clear, direct call-to-action to guide prospects forward.

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Follow-Up & Nurturing Example Script

“Hey [Name], great connecting yesterday! Here’s a quick recap of how we can help [mention specific benefit or solution discussed]. If you have any questions, just reply, I’m here to help. Looking forward to our next conversation on [mention next step or date]. Talk soon!”

Quick Tips for Success

Reference personal details to maintain rapport

Clarify next steps explicitly to move conversations forward

Keep videos brief and clear (under 60 seconds)

Real Outcomes

Higher Engagement

Videos drive 80% higher response than text-only emails.

Shorter Sales Cycles

Clear, engaging follow-ups accelerate decision-making.

Stronger Relationships

Consistent, personalized touches improve trust and conversions.

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