How to Send Videos Through Outreach

Last Updated August 13th, 2019

The BombBomb Video + Outreach native integration makes generating replies and scheduling appointments with your prospects easier and more efficient than ever by injecting personal videos into your Outreach sequences, templates, snippets, and one-to-one emails.

With BombBomb Video for Outreach, you can quickly and easily record yourself, your screen, or a combination of both, and embed those videos into your Outreach emails to humanize your emails and scale your best sales asset: YOURSELF. Additionally, you can trigger automated actions in Outreach from prospects playing your BombBomb Videos.

Send BombBomb Video in OutreachAs a salesperson, you are naturally at your best when you are in person. Unfortunately, time and distance rarely allow you to conveniently get face to face with all of your prospects. Sending videos through Outreach is the best and easiest way to close this gap and make your sales prospecting emails just as effective and engaging as in-person meetings.

If you’re ready to go from a faceless block of text that goes easily ignored by prospects to a real, authentic person who stands out in a crowded inbox, continue reading to learn all the ways you can leverage BombBomb Video within Outreach.

Contents:

Where BombBomb Video Works within Outreach

The Outreach + BombBomb Video integration allows you to easily upload or record a video within any Outreach email, snippet, template, and sequence compose window. This applies not just to the Outreach desktop application, but also the Outreach Chrome Extension.

BombBomb will track video plays as a unique action within the Outreach tracking feed, allowing you to both filter your engagements by BombBomb videos watched and trigger automated actions from BombBomb video plays.

2 Simple Steps to More Humanized Emails

Record or Select Your Video

Once you’ve hooked up the BombBomb Video integration within Outreach, pressing the BombBomb logo within any compose window will immediately activate the BombBomb Video recorder within Outreach.

Send BombBomb Video through Outreach

Within the BombBomb Recorder you can:

  • Start a live webcam recording
  • Record your screen
  • Upload a video
  • Select a video from your library
  • Change your camera/mic settings

Time Saving Bonus: BombBomb’s patent-pending video uploader encodes your video while you’re recording it, eliminating the time typically spent waiting for your video to upload to the cloud before being able to send and play it. We’re here to make your day more efficient, NOT slow down your process.

Step 2 [Optional]: Choose Your Thumbnail

Regardless if you upload or record a video, BombBomb will automatically create a clickable, 3-second animated preview of your video to embed within your email. If you record a video, you have the option to customize this.

After you hit stop on your video, you’ll be given the options to save, re-record, or edit your video thumbnail. If you’d like to replace the 3-second animated preview with a custom, still-image thumbnail, you can capture a new thumbnail with your webcam using the “Thumbnail” button.

Choose your video thumbnail with BombBomb

Hovering over the button will activate your webcam and clicking “Thumbnail” will instantly capture and save a new image. This can be done unlimited times until you’re happy.

Whenever you’re ready, click “Save.” Your video will then be automatically embedded wherever your cursor was located within your Outreach email compose window. And just like that, you’re done!

Note:  BombBomb Video will always clearly display the length of the video on your thumbnail or animated preview. This instantly shows your recipient the time commitment required to watch the video from start to finish. We’ve found that our animated previews combined with the timestamp generates 49% more clicks than your average, still-image thumbnail.
Track video plays in Outreach

Tracking Video Plays

When your email recipient watches a BombBomb video, Outreach will track that engagement as a “Video Play.” This allows you to differentiate between link clicks and video plays, filter your activity feed by BombBomb video plays, and trigger automated actions from prospects playing your videos.

Triggers

When someone plays one of your BombBomb videos, you can have Outreach trigger an automated action for that prospect, including:

  • Add TagsRecord videos with BombBomb Inbox app
  • Add to Sequence
  • Create Task
  • Remove Tags
  • Set Field
  • Stop Sequences

Mobile Inbox

If you’d like to be able to record and send videos like this while on the go, you can leverage the BombBomb Inbox app for iOS and Android to get face to face no matter the time or place. With our first-of-its-kind video email mobile inbox, you can easily record, upload, send, and track video emails even when you’re away from your desk!

Ready to start humanizing your sales outreach? Get a demo of BombBomb Video for Outreach today to see how getting face to face will help your team get more replies, schedule more appointments, and increase pipeline velocity.

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Taylor Wagner | About The Author

Taylor is the Enterprise Marketing Manager at BombBomb. He's passionate about hiking & mountain biking, eating lunch before 11:00am, and of course using video for effective business communication.