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Topic/ The Customer Experience Podcast

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William Ammerman, The Invisible Brand, Engaged Media, AI Ethics in Marketing

AI Ethics in Marketing: Customer Persuasion vs Customer Coercion

  Listen to "50. The Ethics of AI - Customer Persuasion vs Customer Coercion w/ William Ammerman" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   “As... read more
December 10th, 2019  |  The Customer Experience Podcast, The CX Podcast
Scott Barker, Outreach, Sales Hacker, Marketing Ideas To Increase Sales

4 Marketing Ideas to Increase Sales (That You Should Steal Today)

  Listen to "49. 4 Tactics Every Salesperson Should Steal From Marketing w/ Scott Barker" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   When Scott Barker... read more
December 3rd, 2019  |  The Customer Experience Podcast, The CX Podcast, Tips and Training
car buying, car buying experience, customer experience, CX tips, CX lessons

5 CX Tips from My Car Buying Experience

  Listen to "48. 5 CX Tips from My Car Buying Experience w/ Ethan Beute" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   My wife and... read more
November 28th, 2019  |  The Customer Experience Podcast, The CX Podcast
Brian Robinson, The Selling Formula, Better Sales Questions, Sales Success

Asking Better Sales Questions for Greater Sales Success

  Listen to "47. Asking Better Sales Questions for Greater Sales Success w/ Brian Robinson" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   “What have I... read more
November 26th, 2019  |  The Customer Experience Podcast, The CX Podcast
Kristin Messerli, Cultural Empathy, Cultural Outreach, Customer Experience, customer loyalty, video, video email, relationships, millennial consumers

Developing Customer Loyalty Requires Cultural Empathy

  Listen to "46. Developing Customer Loyalty Requires Cultural Empathy w/ Kristin Messerli" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Imagine designing and executing an... read more
November 21st, 2019  |  The Customer Experience Podcast, The CX Podcast
Wes Bush, Product-Led Growth, Product-Led Institute, Product-Led Summit, Customer Experience, modern buyer, modern buying, buying process

The Modern Buying Process and Product Led Growth

  Listen to "45. The Modern Buying Process and Product-Led Growth w/ Wes Bush" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Long before Wes Bush... read more
November 12th, 2019  |  The Customer Experience Podcast, The CX Podcast
components of trust, building trust, customer relationships, customer relations, Cory Scheer, Liberty, Missouri

The 3 Components Of Trust For Better Customer Relationships

  Listen to "44. The 3 Components of Trust for Better Customer Relationships w/ Cory Scheer" on Spreaker. Apple Podcasts | Spotify | Google Podcasts | Stitcher   Every time... read more
November 5th, 2019  |  The Customer Experience Podcast, The CX Podcast
Ethan Beute, Customer Experience, The SaaS Sales Method, SaaS sales, Winning By Design

3 Ways To Win With The SaaS Sales Method

  Listen to "43. 3 Ways To Win With The SaaS Sales Method w/ Ethan Beute" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Have you... read more
October 31st, 2019  |  The CX Podcast, The Customer Experience Podcast
Sangram Vajre, Terminus, FlipMyFunnel, internal alignment, one team, oneteam

5 Ways Internal Alignment Can Elevate Your Customer Experience

  Listen to "42. 5 Ways Internal Alignment Can Elevate Your Customer Experience w/ Sangram Vajre" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   In most... read more
October 29th, 2019  |  The Customer Experience Podcast, The CX Podcast
Nelson Bruton, Interchanges, live chat, b2b chat, b2b sales

Setting Up Your B2B Live Chat To Dramatically Accelerate Sales

  Listen to "41. Setting Up Your B2B Live Chat To Dramatically Accelerate Sales w/ Nelson Bruton" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Creating... read more
October 22nd, 2019  |  The Customer Experience Podcast, The CX Podcast
Dan Tyre, HubSpot, video email, video prospecting, prospecting, sales prospecting, sales prospect, sales training

The Biggest Transformation in Prospecting in 30 Years

  Listen to "40. The Biggest Transformation in Prospecting in 30 Years w/ Dan Tyre" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Human, helpful, and... read more
October 15th, 2019  |  The Customer Experience Podcast, The CX Podcast
company culture, Levi Ayriss, Lance Risser, Dutch Bros Coffee, competitive market, coffee sales

Company Culture As Your Competitive Edge

  Listen to "39. Company Culture as Your Competitive Edge w/ Dutch Bros. Coffee" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Imagine a culture in... read more
October 8th, 2019  |  The Customer Experience Podcast, The CX Podcast
sales training, sales certification, customer language, Alex Rosemblat, Datadog, sales team

Training and Certifying Your Sales Team to Speak Your Customer’s Language

  Listen to "38. Training and Certifying Your Sales Teams to Speak Your Customer's Language w/ Alex Rosemblat" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify  ... read more
October 1st, 2019  |  The Customer Experience Podcast, The CX Podcast
LinkedIn prospecting, LinkedIn messaging, LinkedIn connection requests, connection requests, prospecting tips, LinkedIn tips

How NOT to Use LinkedIn Messaging for Prospecting

  Listen to "37. How NOT to Use LinkedIn Messaging for Prospecting w/ Ethan Beute" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   There’s something that... read more
September 26th, 2019  |  The CX Podcast, The Customer Experience Podcast
Sarah Toms, Wharton Interactive, Wharton School, Customer Centricity, The Customer Centricity Playbook

The Financial Side of CX: Which Customers Should You Invest In?

  Listen to "36. The Financial Side of CX: Which Customers Should You Invest In? w/ Sarah Toms" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify  ... read more
September 24th, 2019  |  The Customer Experience Podcast, The CX Podcast
Dan Gingiss, customer experience, The Customer Experience Podcast, CX, extraordinary, creating customer experience

2 Keys to Creating an “Extraordinary” Customer Experience

  Listen to "35. 2 Keys to Creating an ‘Extraordinary’ Customer Experience w/ Dan Gingiss" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   How did “customer... read more
September 17th, 2019  |  The Customer Experience Podcast, The CX Podcast
Mike Redbord, Customer Experience, HubSpot, Service Hub, customer insights

4 Things Every Customer Wishes You Understood About Them

  Listen to "34. 4 Things EVERY Customer Wish You Understood About Them w/ Michael Redbord" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Don’t you... read more
September 10th, 2019  |  The CX Podcast, The Customer Experience Podcast
Sharon Toerek, marketing law, intellectual properly, fair use, customer experience, marketing team

What Your Marketing Team’s Doing That’s Probably Illegal

  Listen to "33. What Your Marketing Team's Doing That's Probably Illegal w/ Sharon Toerek" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Much like a... read more
September 3rd, 2019  |  The Customer Experience Podcast, The CX Podcast
Luke Owen, Formstack, Customer Success, Customer Experience

Meeting Customers’ Evolving Needs with a Customer Experience Team

  Listen to "32. Meeting Customers’ Evolving Needs with a Customer Experience Team w/ Luke Owen" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Trying to... read more
August 27th, 2019  |  The Customer Experience Podcast, The CX Podcast
Kristy Krueger, Marketing, Revel, Revel Health, Customer Experience, Brand Promise, Brand Legacy

Brand Legacy Is A Human Thing (Not A Corporate Thing)

  Listen to "31. Brand Legacy Is a Human Thing (Not a Corporate Thing) w/ Kristy Krueger" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify    ... read more
August 20th, 2019  |  The Customer Experience Podcast, The CX Podcast
branding mistakes, marketing mistakes, rapid growth, predicting the turn, dave knox, customer experience

How To Avoid Branding and Marketing Mistakes While Driving Fast

  Listen to "30. Avoiding Branding and Marketing Mistakes While Driving Fast w/ Dave Knox" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   How can people... read more
August 13th, 2019  |  The Customer Experience Podcast, The CX Podcast
B2B Marketing, Customer Experience, The Customer Experience Podcast, Personal Marketing, Personalized Marketing

Making B2B Marketing More Personal

  Listen to "29. Making B2B Marketing More Personal w/ Brett Chester" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   If you've been reading blogs or... read more
August 6th, 2019  |  The Customer Experience Podcast, The CX Podcast
Jaime Casap, Google, Education, Education Evangelist, Chief Evangelist, Customer Experience

No, Your Customer Isn’t Always Right

  Listen to "28. No, Your Customer Isn't Always Right w/ Jaime Casap" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Behind the phrase "the customer... read more
July 30th, 2019  |  The Customer Experience Podcast, The CX Podcast
customer experience, CX trends, trends in customer experience, customer experience themes,

4 Emerging Customer Experience Themes

  Listen to "27. 4 Emerging CX Themes on The Customer Experience Podcast w/ Ethan Beute" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   If you’ve... read more
July 25th, 2019  |  The Customer Experience Podcast, The CX Podcast
Ep26 JayAcunzo Hero | BombBomb

Increasing Lifetime Value and Decreasing Acquisition Cost by Holding Attention

  Listen to "26. Increasing Lifetime Value and Decreasing Acquisition Cost by Holding Attention w/ Jay Acunzo" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Marketing... read more
July 23rd, 2019  |  The Customer Experience Podcast, The CX Podcast
product marketing, customer experience, solutions selling, Brian Gilman, Vonage, CX, The Customer Experience Podcast

Why Friction Is A Customer Experience Killer

  Listen to "25. Why Friction is a Customer Experience Killer w/ Brian Gilman" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Nothing kills a customer... read more
July 16th, 2019  |  The Customer Experience Podcast, The CX Podcast
customer experience, podcast, growth mindset, mindset, marc rodan

How Embracing Failure Actually Benefits Your Customers

  Listen to "24. How Failure Actually Benefits Your Customers w/ Marc Rodan" on Spreaker. Apple Podcasts | Google Podcasts | Stitcher | Spotify   Marc Rodan was unhappy with... read more
July 9th, 2019  |  The CX Podcast, The Customer Experience Podcast
Paula Hayes, Hue Noir, Hue Noir cosmetics, founder and CEO, Customer Experience, The Customer Experience Podcast

Showing Up Authentically To Honor Your Customer Promise

    Paula Hayes is on a mission to change the face of beauty by putting multicultural women at the center of the modern beauty movement. She’s in an industry... read more
July 2nd, 2019  |  The Customer Experience Podcast, The CX Podcast
Ethan Beute, Rehumanize Your Business, The Customer Experience Podcast

Rehumanize Your Business By Building Relationships Through Video

    With smartphones, social media, and chatbots, it may seem like we're more connected than ever before - instantly, constantly, and digitally. And yet we feel as disconnected and... read more
June 27th, 2019  |  The Customer Experience Podcast, The CX Podcast
Michael McCarthy, inkit, direct mail, direct mail marketing, marketing, trust, customer experience, The Customer Experience Podcast

Turning Customers’ Online Actions into Offline Experiences

    Direct mail used to be a “spray-and-pray” activity - shoot out as many as possible in a non-targeted way and hope for the best. On top of that,... read more
June 25th, 2019  |  The CX Podcast, The Customer Experience Podcast
Matt Knee, The Customer Experience Podcast, Customer Obsession, Product Obsession

Why Obsession Is The Missing Ingredient In Your Customer Experience

    “Obsession is the complete micromanagement of the customer experience.” According to Matt Knee, Founder and President of MyCompanyWorks and author of the book Startups Made Simple, obsession is... read more
June 18th, 2019  |  The Customer Experience Podcast, The CX Podcast
David Cancel, DC, customer experience, The Customer Experience Podcast, Drift, Drift.com, Drift Video

Why Customer Experience Is The Only Differentiator Left

    No matter your role or your industry, people are going to tell stories about their experiences with you. It’s been said for a long time that customers who... read more
June 11th, 2019  |  The Customer Experience Podcast, The CX Podcast
Jordan Olivero, customer success, Customer Experience, The Customer Experience Podcast, customer delight

Create Delight to Keep Customers for Life

  What’s a surefire strategy to solidify your reputation for offering a superior customer experience? I’ll give you a hint. It involves burritos ... and delight. Jordan Olivero is the... read more
June 4th, 2019  |  The CX Podcast, The Customer Experience Podcast
customer experience, appropriate experience, podcast, jonathan bolton, bombbomb

The Best Customer Experience Delivers an Appropriate Experience

    Sometimes, we get it backward. We focus on our KPIs or on what we think the customers need or want. We deliver experiences based on our own expectations... read more
May 31st, 2019  |  The CX Podcast, The Customer Experience Podcast
build trust, building trust, customer relationships, Charles Green, Trusted Advisors, The Customer Experience Podcast

Better Ways to Build Trust with Your Customers

  Trust matters when it comes to relationships. Therefore, it matters when it comes to the customer experience. People line up at the Apple Store’s Genius Bar in part because... read more
May 28th, 2019  |  The CX Podcast, The Customer Experience Podcast
Joey Coleman, Never Lose a Customer Again, customer experience, The Customer Experience Podcast

You Have 100 Days to Create or Lose a Lifelong Customer

  You've got one hundred days to make customers for life. Do you know which tools, techniques, and touches to employ to guarantee they’ll stay? Joey Coleman does. He's a... read more
May 21st, 2019  |  The Customer Experience Podcast, The CX Podcast
Samantha Stone, founder, CMO, chief marketing officer, The Customer Experience Podcast, The Marketing Advisory Network

Balancing Automation, Artificial Intelligence, and Human Relationships

  If you think a checked box or a 1-10 rating on a survey is the only way to measure customer satisfaction, you’re in trouble. Customers give us feedback in... read more
May 14th, 2019  |  The CX Podcast, The Customer Experience Podcast
The Customer Experience Podcast, Jeremy Donovan, SalesLoft, sales strategy, sales success

Sales Strategy Mistakes and How to Fix Them

  Your sales strategy is as much science as art. The secret is to understand how to improve the way customers buy, renew, and get retained. Jeremy Donovan, Senior Vice... read more
May 7th, 2019  |  The Customer Experience Podcast, The CX Podcast
branding, customer experience, David Brier, Apple, podcast

Branding Through Customer Experience Like Apple

  For better or worse, your customer’s experience is your brand - the collective thoughts and feelings with which they're left based on all their touchpoints with your people, product,... read more
April 30th, 2019  |  The Customer Experience Podcast, The CX Podcast
Darin Dawson, BombBomb, cofounder, The Customer Experience Podcast, rehumanize, communication

Rehumanizing Business (and the World) with Better Communication

  Darin Dawson wants to rehumanize communication. And the planet. “I just think people are better face to face.” Today, almost all of us rely on email, texting, message boards,... read more
April 25th, 2019  |  The Customer Experience Podcast, The CX Podcast
Ep10 NickHart Hero | BombBomb

Does Your Sales Team Hurt Customer Success?

  Sometimes it’s a bad thing when the sales team closes the deal. A customer experience may involve a salesperson promising something that the customer success team can’t deliver. This... read more
April 23rd, 2019  |  The CX Podcast, The Customer Experience Podcast
author, speaker, marketing, customer experience, The Customer Experience Podcast, David Avrin

Why Customers Leave and How To Win Them Back

  If you want to know why customers leave and how to win them back, you're in the right place. Our guest this week is David Avrin, a customer experience... read more
April 16th, 2019  |  The Customer Experience Podcast, The CX Podcast
The Customer Experience Podcast, customer experience, brand, branding, brand conservancy, brand experience

Take Care of Your Brand and It Will Take Care of You

  “With any brand that you frequent, that you're fond of, or that you use, there's been a journey of some kind,” says Kurt Bartolich, the founder of GUTS Branding,... read more
April 9th, 2019  |  The Customer Experience Podcast, The CX Podcast
The Customer Experience Podcast, customer experience, Rachel Ostrander, Brooks Running

Superior Customer Experience Starts Before There’s a Customer

  It's said that empathy is the ability to walk a mile in someone else’s shoes. For Rachel Ostrander, the Director of Runner Experience at Brooks Running, customer experience is... read more
April 2nd, 2019  |  The CX Podcast, The Customer Experience Podcast
shared belief, shared value, customer relationship, customer experience, the customer experience podcast, Steve Pacinelli

Connecting with Customers by Exploring a Shared Belief

  Whether you’re selling to a customer online or speaking in front of a live audience, communicating a shared belief connects us. To dive into that concept, I spoke with... read more
March 30th, 2019  |  The CX Podcast, The Customer Experience Podcast
the customer experience podcast, podcast, customer experience, CX, ann handley, holy grail, email, email marketing, email inbox

“The Holy Grail” of Connecting with Your Customers

  Your content is embedded into your customer experience. When done well, content acts "always in service to the customer" while it simultaneously works in service to our brand, our... read more
March 26th, 2019  |  The CX Podcast, The Customer Experience Podcast
the customer experience podcast, joseph jaffe, built to suck, customer experience

Is Your Company Built to Last or Built to Suck?

  Is your company showing its age? Businesses are just like people. They must stay healthy and agile, or watch their enterprise arteries harden through lethargy and face an early... read more
March 19th, 2019  |  The CX Podcast, The Customer Experience Podcast
The Customer Experience Podcast, Randy Frisch, Uberflip. Content Experiences, content marketing, conex

Why Content Experiences Beat Content Marketing

  You feel cheated. You‘ve tried to create amazing content to win the content marketing game. And yet your revenue hasn’t shot through the roof. Why? The problem isn’t your... read more
March 12th, 2019  |  The Customer Experience Podcast, The CX Podcast
the customer experience podcast, podcast, business relationships, contacts, contact management, business quiz, Zvi Band, Contactually

Business Relationships Quiz: How Many of Your Contacts Pass This Test?

Bad news: You’re probably losing current and future revenue right now. How? Through inaction on your most important business asset ... relationships. Business people pay lip service to relationships all... read more
March 5th, 2019  |  The Customer Experience Podcast, The CX Podcast
Ed Powers, customer experience, CX, The Customer Experience Podcast, building trust, trusting relationships, neuroscience

Trust, Neuroscience, and the Customer Experience with Ed Powers

  If your customers can’t trust you, how long will you stay in business? Probably not long. You’ll dwindle, flounder, and grasp for meaning and a customer base. If your... read more
February 26th, 2019  |  The CX Podcast, The Customer Experience Podcast
customer experience, marketing, Ethan Beute, BombBomb, podcast, CX, podcast host, podcast background

What to Expect from The Customer Experience Podcast

  At the center of everything, at the core of your business, what is the most single most important thing you and your team deliver? The customer experience. Everybody knows... read more
February 23rd, 2019  |  The Customer Experience Podcast, The CX Podcast
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