To Sell Is Human. A valuable book by Dan Pink and one of the themes in Issue Two of our series 7 Stories!
People are winning opportunities every day with BombBomb. A few months ago, we asked our customers to send in stories of how they’re doing it.
Many came from sales professionals. And some came from people who sell, but who aren’t formally in “sales.”
Engaging, persuading, influencing – it’s all done better face to face, which is core to winning with BombBomb.
See who’s featured in Issue Two and download it below!
To Sell Is Human: Issue Two of 7 Stories
In This Issue: 7 Humans Selling
In Issue Two of 7 Stories, you’ll hear from …
Chris, a real estate agent in Costa Rica, explains why he sends videos with stumbles and mistakes, rather than re-recording them. In short: it’s more human!
Chris also talks about how to integrate video fully into your sales process and reveals nearly a dozen types of one-to-one videos he sends to increase sales.
Click the video thumbnail above to play the story from Chris!
Bette, a real estate recruiter, explains why simpler video is better. Like Chris, she shares how and why she shows off the natural beauty of her area. But differentiation is the primary theme in her video.
Download Issue Two at the bottom of this post to hear from Bette!
Armando, a mortgage loan officer in Temecula, California, says “there’s nothing better than showing people that you’re human.”
He articulates the main challenge facing sales and marketing professionals relying on faceless digital communication every day – and how video helps him overcome it. Armando also shares a story about a client deployed overseas in combat and the connection face to face communication provided him.
Get Issue Two of 7 Stories below to see Armando’s story!
Dr Daniel Smith
Dan, an adjunct professor of graduate level courses in Buffalo, New York, sees his students as clients. He specifically mentions Dan Pink’s To Sell Is Human in explaining how and why he uses video to serve them.
Throughout, Dan demonstrates that you don’t have to be a “salesperson” per se to win opportunities with video messages and with tracking, analytics, and alerts.
Type in your email address at the bottom of this post to hear from Dan!
Chuck, a real estate agent in Paso Robles, California, blends the benefits of the human touch and the machine smarts in sharing how BombBomb works in his sales process.
He explains clearly when and how he reaches out with video messages to build trust and rapport. And he describes specifically how he uses the alerts and notifications he receives from BombBomb.
Enter your email in the box below to get all 7 Stories, including Chuck’s!
Jennie, who works with New Hope Uganda and lives in Colorado Springs, Colorado, doesn’t “sell” in a traditional sense. But she does use BombBomb to bridge worlds, communities, and people and to say “thank you” to donors, volunteers, and others.
Jennie’s story illustrates as well as any the power of video to connect people emotionally, no matter the physical distance between us.
Update: January 24, 2017
Jennie sent these words to us from Uganda: “I wanted to let you know we are back in Uganda now, and BombBomb’s working great from here! (I wasn’t sure how it would work with our less than fantastic internet here) I’ve been able to send several videos to my whole update list and also several videos to individuals and, while it sometimes takes a while to upload, it is working great! Thanks again so much!”
Download the full guide below see Jennie’s story!
Wilson, a mortgage loan officer in Vancouver, Washington explains the early hurdle to winning with video and all that awaits once you get over it. He describes the effect it can have on being more approachable, remarkable, and relatable.
Wilson closes Issue Two with details on how and why to pair video emails with text messages and lists the kinds of people he sends videos to grow his business.
Type in your email in the box below to see Wilson’s story!
Get 7 Stories, Issue Two
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7 Stories: Issue One
See whose stories are featured in Issue One. Then, download it.
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Try out some of the ideas you learn from these 7 people.